Ilenia Vidili is on a mission to help businesses take advantage of the digital revolution and disrupt from within before being disrupted. She believes that delivering exceptional customer experiences is what unlocks the future of businesses. As a researcher, she became fascinated by consumer behaviour and brands since her University studies in Cambridge, UK. As a marketer, she developed her knowledge throughout her extensive working experience among a number of start-ups and blue-chip companies.

She has been helping businesses improve their customer experience by providing customer experience consultancy and training programs.

Today Ilenia inspires, provokes and engages with thousands of executives around the world by delivering powerful talks on the impact of digital disruption on businesses and consumers and why customer experience is the new competitive advantage of the experience economy.